The rise of minimalism has dominated the way that people decorate their homes leading to the ‘sad beige baby trend’, where parents decorate their new baby’s nursery in neutral, bland colours – proven to produce lower levels of engagement in newborns. It’s time to embrace the vibrant and timeless spirit of Morris & Co, with a campaign built on the rich heritage of the brand. Reimagining the brand for a new generation of homeowners and encouraging investment in high quality craftsmanship. It’s time to let your home tell your story.